Website storyboard

Two complete versions of the site, one fall and one winter. Each uses only its own season's paintings and particles: falling leaves in fall, snow in winter.

Hero: she sits on her porch wrapped in a blanket with tea
Sick season sadness?
Comfort kits for sick days in Reno.
Join the list

Live sketch of the particles. Move your cursor or finger across the scene to blow them around.

Act 1, hero

Sick season sadness?

On screen
Her porch in four layers: sky and foothills, trees, porch with her on the bench, and leaves or snow in front.
Scroll
The layers drift apart, then the camera pulls back and the porch becomes one frame on a wall.
Interaction
Leaves or snow drift down and blow away from the cursor or a finger.
Frame 1, caring for someone sick Frame 2, the flu-curve mountains Frame 3, washing hands in the kitchen
Act 2, the wall

Three frames

On screen
A warm wood wall with three painted frames, the same move as Vestling.
Scroll
The camera glides to frame 1 and dives in until it fills the screen.
She rests in bed while a friend sets a kraft gift box on the quilt
Act 3, frame 1

When someone you love is sick

When someone you love is sick

  • Stay home, and keep distance from others.
  • Wash your hands, cover your sneezes, and consider wearing a mask to prevent spread.
  • Flu medication may be an option within 48 hours of symptom onset.
Send them a sick kit!

CDC: Preventing spread when sick, Flu treatment

Scroll
The painting holds. Three lines rise beside her one at a time. The button jumps to the sign-up.
Sierra panorama whose skyline traces Washoe County weekly flu hospitalizations, 2024-25 The skyline is Washoe County's weekly lab-confirmed flu hospitalizations, 2024 to 2025 season: a few a week in the fall, a peak of 59 the week ending December 28, 2024, a second peak of 42 in early February, then down to 0 by mid May.

The skyline was painted from Washoe County's real weekly numbers, so the mountains and the chart are the same line. Scroll past it or drag the slider.

Act 4, frame 2, the peak

When sick season hits

Flu hospitalizations peaked Christmas week

59 in Washoe County the week ending Dec. 28, 2024.

565 in the 2024-25 season, the second-highest hospitalization rate since at least 2016.

Northern Nevada Public Health: 2024-2025 Respiratory Surveillance Seasonal Summary (preliminary)

Scroll
The painting softens and an orange line traces the skyline from October to May. Then the months, weekly points and counts fade in.
Signature move
The mountains are the data. The Sierra skyline turns out to be the 2024-25 flu season in Washoe County.
Kitchen: she washes her hands with a bandage on her arm by an open window
Act 5, frame 3

Stay ahead of it

Stay ahead of it

  • Get a flu shot every fall. Everyone 6 months and up.
  • Wash hands. Wipe shared surfaces.
  • Open a window or run an air filter.
Join our mailing list for updates on locally sourced care packages.

CDC: Preventing respiratory illnesses, Flu vaccines

Scroll
Each step settles in as a leaf or snowflake lands on it. Copy sits on the left so her face stays clear.
She stands well and smiling in the aspens holding a kraft gift box
Act 6, sign-up

Be ready before December

Be ready before December

Name
Email
Join the list
On screen
The camera pulls back to the full wall, then pushes into her in the grove, well now and holding the box. The form sits in the open trees on the left.
Backend
Name and email only, stored in Cloudflare D1, the same setup as the Vestling waitlist.

On a phone

Art on top, three bullets in a sheet below. Acts 1 and 6 use tall paintings. The flu panorama slides sideways as you scroll.

Phone hero
Sick season sadness?
Comfort kits for sick days in Reno.
Join the list
1. Hero
2. The wall
Phone act 3
When someone you love is sick
  • Stay home, and keep distance from others.
  • Wash your hands, cover your sneezes, and consider wearing a mask to prevent spread.
  • Flu medication may be an option within 48 hours of symptom onset.
Send them a sick kit!
3. Care
Phone act 4, panorama at the December peak
Flu hospitalizations peaked Christmas week
59

in Washoe County, week ending Dec. 28, 2024.

4. Peak
Phone act 5
Stay ahead of it
  • Get a flu shot every fall. Everyone 6 months and up.
  • Wash hands. Wipe shared surfaces.
  • Open a window or run an air filter.
Join our mailing list for updates on locally sourced care packages.
5. Prevention
Phone sign-up
Be ready before December
Name
Email
Join the list
6. Sign-up

Instagram version

A five-slide carousel with the same story, cut down.

Slide 1
reno
sick kit
Sick season sadness?
1. Hook
Slide 2
When someone is sick
  • Stay home.
  • Wash hands, cover sneezes, consider a mask.
  • Flu medication may help within 48 hours.
2. Care
Slide 3
Flu hospitalizations peaked Christmas week
59
Washoe County, week ending Dec. 28, 2024.
3. The peak
Slide 4
Stay ahead of it
  • Flu shot every fall.
  • Wash hands. Wipe surfaces.
  • Fresh air or a filter.
4. Prevention
Slide 5
Send them a sick kit
Join the list. Link in bio.
5. Sign-up